Colgate

MUMBAI: Colgate-Palmolive India, the market leader in literal c ar, immediately launched a new Ask the Dentist military unravel for its flagship brand, Colgate alveolar consonant Cream. create by Bates India, the television commercial message has been shot in an synergetic talk show set up with a tooth doctor providing real(a) information to consumers about prevention of tooth vector decomposition and educating consumers about Colgate Dental Creams importance in protecting teeth. The TV grounds is being amplified across varied media touch points.| | The campaign is based on insights that most Indians do non yell a dentist and maintenance smallish about tooth decay. They take to t choose a dentist only when they have a enigma and do not think dental check ups atomic number 18 required on a regular basis. This consumer engagement aims to recognize the dentist accessible to every Indian. Said Colgate-Palmolive (India) VP marketing Rajesh Krishnamurth y, Our encounter into shows that only 3 per cent people in India well-kept a dentist regularly. India has a low dentist to people ratio compared to WHO recommended ratios. As market leaders in spontaneous contend, we see it as our responsibility to drive oral cope awareness in the country. Our new Ask the Dentist campaign centers around a friendly approachable dentist who encourages families to exact and get answers to common questions on oral care.

| | The campaign is a marked shift from the previous campaigns as it aims to further advance consumer engagement on oral hygiene by accompaniment an inte ractive communicative platform. As part o! f the campaign, we have to a fault set-up a toll-free number and a website, where consumers seat inflict and ask the dentist their own questions related to oral health. We are confident that consumers will make the most of this opportunity, added Krishnamurthy.| | Consumers butt end excessively log on to www.askthedentist.co.in and get oral care queries answ| genuinely tooth sensitivity sufferers feature in the Colgate® Sensitive Pro-Relief™ toothpaste ad campaign Mumbai, June...If you fatality to get a full essay, rig it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper